Web Survey Bibliography
Title Mobile research - the fifth methodology?
Author Snaith, T.
Source Quirk's Marketing Research Review, August 2009, pp. 26
Year 2009
Access date 31.08.2010
Abstract
This article explores the emergence of mobile phone research as a fifth type of quantitative research methodology (along with face-to-face, postal, telephone and online) and looks at the opportunities it presents.
Access/Direct link
Quirk's Marketing Research Review (abstract) / (full text)
Year of publication2009
Bibliographic typeMagazine article
Web survey bibliography - Magazine article (28)
- How Sliders Bias Survey Data; 2013; Sellers, R.
- The Gamification of Marketing Research; 2013; Donato, P., Link, M. W.
- Data Use: A systematic method for checking online questionnaires; 2011; Arbittier, J.
- Understanding the pros and cons of mixed-mode research; 2011; Mora, M.
- FAQs for first-time clients of online qualitative; 2010; Langer, J.
- Are Internet access panels a lemon market?; 2010; Haynes, D.
- The impact of gender in e-mailed survey invitations; 2009; Derham, P.
- Using interactive technology to improve online questionnaire design; 2009; Chen, Te., Estrin, D.
- Faster than a speeding survey: Part II: The physician's perspective; 2009; Maciolek, T., Palish, J.
- Faster than a speeding survey: Part I: Rules of the road for online research with physicians; 2009; Maciolek, T., Palish, J.
- An examination of strategies for panel-blending; 2009; Fallig, M. A., Allen, D.
- 10 ways to keep your panel respondents happy; 2009; Hardy, N.
- By the Numbers: The pros and cons of sampling modes; 2008; Piekarski, L.
- A look at the impact of boredom on the respondent experience; 2008; Puleston, J., Sleep, D.
- Microsoft sues testing material vendors; 2006; Johnston, S. J.
- Web Surveys For the Enterprise; 2004; King, N.
- Web Survey's Hidden Hazards; 2003; Morrel Samuels, P.
- Online versus postal data collection methods: an examination of issues and a comparison of results; 2003; Adam, S., McDonald, H.
- A D-minus for computer exams; 2002; Mayfield, K.
- The power of online research; 2000; Taylor, H.
- Making Web research pay off: A research manager roundup; 1999; Smith, P.
- Principis's Web Survey competent for basic tasks; 1999; Marshall, T.
- Pollsters.com; 1999; Mitofsky, W. J.
- Cyber Research: The Impact of the Internet on Data Collection; 1998; Weible, R., Wallace, J.
- Social Science: Technology, Experimentation, and the Quality of Survey Data; 1998; Bloom, D. E.
- Market research on the web; 1998; McCullough, D.
- The Internet: Access grows, policies lag; 1997; Frost, M.
- Is May Research Ethical?; 1996; Duncan, G. T.